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100 Days of Lockdown – How We Have Adapted

 

It’s unbelievable to say that we are now 100 days down the line since we were told to stay at home, in light of the COVID-19 pandemic.

100 days is a long time, and a lot can happen!

As a business, and a small team, we took this opportunity to adapt and strive in the face of uncertainty. We have been working from home for almost the entire duration of lockdown. For some this may pose problems, yet we have found it suits the way we work!

Using tools such as Teams and Zoom has helped and enabled us to carry on as normal. This applies not only to our clients and what we do for them, but internally as well.

Our Work with Our Clients

We work with clients of all shapes and sizes, across a multitude of industries. Our time working with them during lockdown has seen our relationships grow stronger as we work harder to ensure their success.

There is no doubt that we have seen some business put a pause on marketing to protect their precious resources. This is understandable. However, we have witnessed more and more businesses diversifying to succeed and we have been proud to be a part of that journey.

In the wake of coronavirus, adapting our work to meet our clients’ needs has been an exciting challenge for us. As with any agency life, no two days are the same. Never been truer than in these last 100 days of lockdown!

A New Focus

The time to pause and reflect led us and our clients to review their marketing efforts. Our focus has been shifted and we have been working on new projects, different angles, with new technology and with a refreshed sense of brand.

For example, we have put together online resource hubs for our clients so they can be the authority voice in their industry.

For this specific client, being a thought-leader is one of their main objectives. Creating and collating helpful and actionable resources was the starting point, then we moved on to the design and build of the hub on their website. From start to finish it was turned around in a week which, even to this day, is a feat in itself! It’s one we’re particularly proud of during lockdown.

New Small Business Packages

Our drumBEAT Local company has also been thriving, with the introduction of Evolve Web and Evolve Store.

These packages are an affordable solution for small businesses to get online in the form of a website or eCommerce store. This has resonated with many small businesses, who see the value in the investment they’re making. Check out our very first Evolve Store customer’s website here: www.alchemyprofessionals.co.uk

Growing

Internally, we are seeing the team grow as we look to take on an intern! We are happy to be working with the University of Lincoln to find a graduate who will fit into our team well. This is an evolving project, and we will be introducing our successful candidate once they are on board!

 

Over the 100 days of lockdown, our dedication and passion for our clients’ success has grown and continues to do so! If you’d like to get to know us and our work, please do get in touch.

The drumBEAT Team!

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