Get Clicks That Actually Convert. Not Just More Traffic.
PPC Services
Throwing money at ads and hoping for the best? That’s not how we do things.
Stop wasting budget on PPC that doesn’t perform
Tired of Wasting Budget on Paid Ads That Don’t Work?
Google & Bing Ads experts
We’ve been a Google Partner for over 10 years
No pointless ad spend
Every click should mean something
Data-first approach
Real results, not just a dashboard full of numbers
We say yes to what works, not just what’s easy.
What Makes drumBEAT’s PPC Services Different?
Most PPC agencies give you an account manager who reports back when you ask. We embed into your business, working proactively to optimise, adjust and scale your campaigns before you even think to ask.
No wasted spend
If a keyword or campaign isn’t delivering, we’ll tell you, not let it run.
No meaningless metrics
Click-through rates are great, but we focus on actual ROI.
No copy-paste campaigns
Every ad is custom-built around your goals and audience.
But here’s the thing, successful PPC isn’t just about the ads; it’s about the business too.
We work best with companies that have a strong offer, a clear audience and the ability to convert leads into customers.
If your business model isn’t solid, even the best PPC strategy won’t save it. That’s why we’re honest from the start, if we don’t think PPC is right for you, we’ll tell you.
Your PPC strategy should fit your business, not the other way around.

Who Are Our PPC Services For?
PPC isn’t for everyone, but when done right, it’s a game-changer for businesses ready to scale.
Our PPC services are for you if:
- You’re an established business with a PPC budget (no guesswork, no blind spending).
- You want more than just clicks—you want conversions, leads and sales.
- You’re looking for Google Ads & Bing Ads specialists (we focus on search-based PPC).
- You understand PPC is about optimisation, not just launching and leaving.
What Businesses Get Wrong With PPC
- “PPC is too expensive” It depends on your keywords, targeting, and strategy. Done properly, PPC delivers an ROI that’s worth every penny.
- “Google is the only ad platform” Google Ads is king, but Bing Ads still convert, especially for older demographics and certain industries.
- “Just throw in every keyword and see what happens” A scattergun approach means burning money on irrelevant clicks. We target smart, not broad.
How We Measure PPC Success
Clicks are great, but results are better. We focus on what actually drives business, whether that’s leads, sales, or a stronger return on ad spend (ROAS). A high click-through rate (CTR) means nothing if those clicks don’t convert, so we optimise every aspect of your PPC campaigns to ensure your budget is working efficiently.
From clicks to conversions, we measure what really matters. profitable, data-driven results
Click-Through Rates (CTR)
The starting point for ad engagement.
Conversions & ROI
Leads, calls, purchases, whatever matters to you.
Return on Ad Spend (ROAS)
Measuring real impact, not just traffic.
Maximise Your Ad Spend with Strategic PPC Management
Our PPC Services
Running paid ads is easy, but making them profitable? That’s where we come in. At drumBEAT, we don’t just set up campaigns and hope for the best, we craft data-driven strategies that align with your business goals.
Google Ads
- Search, Display, Video, and Shopping campaigns tailored to your goals.
- A/B tested ads for maximum conversion.
- Ongoing bid & keyword optimisation to lower costs and increase ROI.
Bing Ads
- An underrated platform with lower competition and high-intent users.
- Great for certain industries and local businesses.
- Works alongside Google Ads for a full PPC strategy.
Remarketing Ads
- Stay top of mind by re-engaging past website visitors.
- Smart retargeting across Google & Bing Ads to increase conversions.
PPC Campaign Management
- Full campaign creation, management & optimisation.
- Landing page optimisation for better ad performance.
- Transparent monthly reporting with real insights.
PPC Built Around Your Business
PPC for Service-Based Businesses & E-Commerce
No two businesses are the same, so why should your PPC strategy be? Whether you’re a service provider looking for high-quality leads or an e-commerce brand driving sales, we tailor each and every campaign.
PPC for Service-Based Businesses
- Local & national PPC campaigns to attract high-intent leads
- Call & form tracking to measure lead quality
- Landing pages built for conversions (not just clicks).
Ecommerce PPC Services & Management
- Google Shopping & search ads designed to boost sales.
- Retargeting campaigns to recover abandoned carts.
- Ad creatives that match your brand & products.
From Strategy to Results. How Our PPC Process Works.
Our PPC Process
Our PPC process isn’t about ticking boxes, it’s about delivering real, measurable results. We take a strategic, hands-on approach, embedding PPC into your wider marketing efforts.
Step 1: Discovery & Goal Setting
Step 2: Research & Planning
Step 3: Campaign Creation
Step 4: Optimise & Scale
PPC FAQs (Because We Know You’re Wondering)
Not all businesses need the same PPC strategy. That’s why we tailor our approach based on whether you’re a service-based business or an e-commerce brand—because creating ads for “emergency plumber near me” is very different from selling products online.
How long does PPC take to see results?
What’s the minimum PPC budget you recommend?
Do you charge a percentage of ad spend or a fixed fee?
Can I track my PPC performance in real-time?
Over
Years of Combined Experience
(Probably)
Weekly Coffee's Consumed
Over
Businesses Worked With
Over
Websites Launches
Let’s stop wasting budget and start making PPC work for your business.
Ready to Get More Clicks, Leads & Sales?
Let’s Talk PPC. Arrange a call today and let’s build a campaign that actually delivers.
Drop us a message!
Let’s talk, no salesy nonsense, no agency fluff. Just real marketing chat over a good coffee (none of that instant stuff)